Seller Compass

Changelog

Follow our journey as we build the future of real estate transparency.

June 20, 2026

Smart Compass — AI-Drafted Seller Updates

LAUNCH

AI-Drafted Seller Updates

Smart Compass turns showings, feedback, and offers into polished, on-brand seller updates — drafted for you and waiting for one-click approval. Sellers feel informed and impressed while you skip the late-night writing. Available as a $10/mo in-house AI add-on.

NEW

Built-In Smart Compass Chat

Talk through a slow week, a low offer, or a tricky conversation right inside the listing. Ask Smart Compass for the right wording, then save the best answer straight to your review lane.

NEW

Bring Your Own AI Agent — Free

Prefer your own AI tooling? Connect it for free over the secure MCP endpoint. Your agent drafts proposals into the same review lane, so you keep your existing tools and full control.

IMPROVEMENT

Review & Approve Lane Always Free

However a draft is created, nothing reaches a seller without your one-click sign-off. The review and approve lane is always free — edit any draft before approving.

March 1, 2026

Multi-Party Listing Notifications

NEW

Additional Listing Contacts (CC)

Add up to 5 additional contacts per listing — co-sellers, referring agents, transaction coordinators, or attorneys. Each contact receives the same polished email updates as your primary seller, keeping every stakeholder informed without extra work.

NEW

Per-Contact Notification Preferences

Choose exactly which emails each contact receives. Toggle offers, showings, feedback, and stage changes independently per contact, per listing. Update preferences at any time as your team or transaction needs change.

IMPROVEMENT

Full Notification Coverage for CC Recipients

All seven seller notification types — showings, cancellations, reschedules, new offers, offer withdrawals, stage changes, and sale closed — now include CC recipients on the same email. No duplicate messages, no missed updates.

February 18, 2026

ShowingTime Gmail Automation & Agent Notifications

LAUNCH

Built-In ShowingTime Gmail Monitor

Connect your Gmail account and Seller Compass automatically checks for ShowingTime feedback emails every 10 minutes. Feedback is parsed and added to your listing activity feed with zero manual entry — no Zapier workflow or third-party automation required.

NEW

Gmail OAuth Connection Management

Securely connect and disconnect your Gmail account from Agent Settings with one click. OAuth tokens are encrypted at rest, and you can revoke access at any time.

NEW

New Lead Email Alerts

Agents receive an instant email notification when a new lead is captured through QR codes, intake forms, or inbound CRM sync. Stay on top of every new prospect without checking the dashboard.

NEW

Property Listed Notifications

Sellers receive an automatic email when their property is first listed on the platform, including a magic link to their real-time transaction dashboard.

IMPROVEMENT

Smart Form Editing

The platform detects when you're actively typing in offer or feedback forms and pauses background data refreshes to prevent screen flickering. Updates resume automatically when you finish editing.

February 14, 2026

Activity Control Center & Developer Documentation

LAUNCH

Agent Activity Review Workflow

External activities from CRMs, Zapier, and webhooks now default to pending and require agent approval before sellers can see them. Review, approve, or hide any activity from your dashboard — giving you full control over what your clients see.

NEW

Activity Approval Emails

When you approve an external activity, your seller automatically receives an email notification with the activity details. Keep your clients informed without lifting a finger.

NEW

Dedicated Activity Dashboard

A full-page activity view for managing all incoming integration activities across your listings. Filter by listing, review pending items, and approve or dismiss activities in bulk.

NEW

How It Works Page

A comprehensive platform walkthrough for prospective agents with a step-by-step workflow, detailed capabilities breakdown, and FAQ section covering pricing, integrations, and getting started.

NEW

Developer Documentation

Full API documentation with code examples, webhook event references for 7 event types, CRM endpoint specs, and cross-CRM sync behavior guides. Everything a developer or tech-savvy agent needs to build custom integrations.

NEW

kvCORE Integration Guide

Step-by-step documentation for connecting kvCORE/BoldTrail with bidirectional lead and deal sync, including webhook configuration and field mapping.

February 12, 2026

Activity Ingestion Engine & Integration Hub

LAUNCH

Activity Ingestion Engine (AIE)

Seller Compass is now a bidirectional integration hub. All activity from external tools like Zapier, CRMs, and webhooks flows into a unified activity stream per listing—giving agents and sellers one place to see everything happening with a property.

NEW

CRM Inbound Webhooks

Receive events directly from Follow Up Boss, kvCORE, Lofty, and HubSpot. Activity from your CRM automatically appears on your listing timelines with smart deduplication to prevent duplicate entries.

NEW

Smart Listing Matching

External systems can now find your listings by UUID, MLS number, street address (with fuzzy matching), or CRM deal ID. Address normalization handles abbreviations, unit numbers, and formatting differences automatically.

NEW

Public REST API

Query your listings and activity streams from any external tool using authenticated API endpoints. Build custom dashboards, reports, or integrations with your own developer tools.

NEW

Calendar Sync (iCal/ICS Feed)

Subscribe to your Seller Compass calendar from Google Calendar, Apple Calendar, or Outlook. Showings and closing dates sync automatically with a secure, personal calendar feed URL.

SECURITY

Secure API Key Management

Create, revoke, and manage API keys with SHA-256 hashing, last-used tracking, and prefix identification. Keys are shown once on creation for maximum security.

February 5, 2026

Enterprise CRM Integrations & Social Tools

LAUNCH

Full 4-CRM Integration Suite

All four supported CRMs—Follow Up Boss, kvCORE/BoldTrail, Lofty/Chime, and HubSpot—now support complete bidirectional sync including leads, notes, tags, deals, tasks, and deal stage mirroring. CRM contact IDs are stored for instant future matching.

NEW

CRM Sync Dashboard & Audit Logs

Monitor every CRM sync operation with detailed logs and statistics. See which records synced successfully, track failures with retry details, and verify your integration health at a glance.

NEW

Outbound Webhook System

Register webhook URLs and subscribe to events like new showings, feedback, or offers. Payloads are signed with HMAC-SHA256 for security, with automatic retry and delivery tracking.

NEW

Social Profile Sharing

Share your public agent profile on Facebook, LinkedIn, and X (Twitter) with one click. Pre-filled share text makes it easy to promote your profile across social media.

NEW

Agent Testimonials & Reviews

Agents can now submit feedback and star ratings directly from their dashboard. Testimonials go through admin review before appearing publicly, ensuring quality and authenticity.

January 30, 2026

Search Visibility Upgrade

LAUNCH

Your Listings Are Now Easier to Find on Google

We completely overhauled how search engines see your profiles and listings. Google now gets fully-rendered pages with rich details, meaning your properties and agent profile rank higher and show up faster in search results.

FEATURE

Optimized Property Pages for Search

Every property listing now has a polished, search-optimized page with property details, location context, and agent information—helping buyers find your listings when they search online.

January 24, 2026

Dark Mode, Email Branding & Content Expansion

NEW

Dark Mode

The entire platform now supports dark mode with optimized contrast and readability. Switch between light and dark themes based on your preference.

NEW

Email Template Preview & Branding

Preview exactly how your automated emails will look before they go out. Email templates now support your custom branding for a consistent, professional client experience.

IMPROVEMENT

Homepage Content Redesign

The homepage now features organized agent resources and comparison sections, making it easier for potential customers to understand the platform's value at a glance.

NEW

Enhanced Search Engine Structured Data

Added detailed schema markup for agent profiles, pricing pages, and homepage video content. Rich search results now display more information directly in Google.

IMPROVEMENT

Expanded Industry Content Pages

In-depth content added to pages covering agent burnout, industry changes, NAR settlement impacts, and seller communication best practices. Each page now includes FAQ sections for better search visibility.

January 18, 2026

Features Page, Pillar Pages & Navigation Upgrade

NEW

Dedicated Features Page

A new, fully translated features page showcases everything Seller Compass offers—from the seller dashboard to CRM integrations—with improved magic link generation for faster onboarding.

NEW

New SEO Pillar Pages

Added comparison and resource pages including real estate CRM alternatives, merger analysis, best seller portal alternatives, ROI calculator, and more. Each page is optimized for search engines with server-side rendering.

NEW

Buyer Agent Phone Number Field

Capture buyer agent phone numbers during showing requests and form submissions. Improved autofill functionality makes data entry faster and more accurate.

IMPROVEMENT

Server-Side Meta Tags for Marketing Pages

All core marketing pages now have server-injected Open Graph and Twitter Card meta tags, ensuring perfect social media previews when your pages are shared.

IMPROVEMENT

Improved Site Navigation

New Resources dropdown in the main navigation provides quick access to all pillar pages and tools. Internal cross-linking between related pages improves discoverability.

January 15, 2026

Ticketed Showing Requests & Unified Calendar

LAUNCH

Public Showing Status Page

Buyers and their agents can now track showing request status via a secure, tokenized URL. Real-time updates on approval, scheduling, and instructions—no login required.

NEW

Buyer Agent Conversion Pipeline

Shadow accounts for buyer agents now activate with minimal friction. One-click conversion from showing request to full platform access with pre-filled profile data.

NEW

Unified Calendar for Agents & Sellers

New monthly calendar view accessible from dashboard headers. See all showings, open houses, and requests color-coded by type with smart filtering options.

FEATURE

Property Timezone-Aware Display

All showing times now display in the property's local timezone based on state. No more confusion when managing listings across different time zones.

SECURITY

API Rate Limiting & Security Hardening

Tiered rate limiting now protects all major endpoints. Authentication endpoints limited to 5 requests/minute, high-traffic endpoints to 120 requests/minute.

January 10, 2026

Agent Directory Enhancements & Scheduling Guards

IMPROVEMENT

Redesigned Agent Directory Cards

New DirectoryAgentCard component with lightbox photo previews, prominent work-with-agent CTAs, and improved mobile responsiveness across all directory pages.

NEW

Showing Instructions for Listings

Agents can now add special access instructions to listings. Instructions remain private until a showing request is approved, then automatically revealed to the buyer's agent.

NEW

24-Hour Advance Booking Requirement

Showing requests now require at least 24 hours advance notice. Prevents last-minute scrambles and gives agents time to coordinate with sellers.

IMPROVEMENT

Guided Tour Replay Improvements

Onboarding tours now persist across sessions with improved reliability. Safe storage helpers ensure tours work correctly in all environments.

IMPROVEMENT

Brokerage Filtering on City Pages

Filter agents by brokerage on city landing pages. Quickly find agents from specific brokerages in your target market.

January 7, 2026

Agent Workflow Efficiency & Real-Time Notifications

NEW

Real-Time Showing Request Notifications

Instant toast notifications with property address and requester details when new showing requests arrive. Never miss a lead with immediate visibility.

NEW

Client Notes in Lead Tracker

Add and edit private notes for each client directly from your Lead Tracker. Keep track of preferences, communication history, and important details.

NEW

Quick Lead Type Assignment

Instantly categorize clients as Buyer, Seller, or Renter with one-click type switching. Streamlined workflow for managing diverse client portfolios.

NEW

Buyer Client Pre-Selection

Select from your existing buyer clients when logging feedback or creating tour reports. Auto-fills name and email fields for faster data entry.

IMPROVEMENT

What's New Button Redesign

Moved from intrusive auto-popup to a subtle button below the dashboard header. Access new features and updates on your own schedule.

January 5, 2026

Tour Reports Pro & Custom Branding

NEW

Frontrunner Property Selection

Designate your top recommendation in tour reports with a golden trophy badge. Help buyers understand which property you believe best fits their needs.

NEW

Property Photos in Tour Reports

Tour reports now display property images with smart photo selection. Showing photos take priority, with property photos as fallback for complete visual reports.

NEW

Custom Brand Themes for Lead Pages

Apply your brand's accent colors and custom descriptions to lead intake pages. Create a consistent, professional experience that reflects your personal brand.

NEW

Email & SMS Communication Tracking

Detailed logging for all automated communications. Track exactly when emails and text messages are sent for compliance and follow-up purposes.

IMPROVEMENT

Enhanced Search Engine Visibility

Improved website indexing and discoverability. Your profile and listings are now more visible in search engine results.

January 4, 2026

Enterprise Geofencing & Lead Intake Redesign

LAUNCH

Enterprise Property Visit Verification

GPS-based verification system confirms when visitors are physically at your property. Tiered accuracy thresholds (good ≤20m, acceptable ≤50m) with secure JWT tokens and comprehensive audit logging.

NEW

Role-Aware Email Templates

Distinct verification emails for agents and sellers. Agents see business-focused onboarding with trial information; sellers see home-sale benefits with agent contact details.

NEW

Unified Lead Intake Form

Single intake form with intelligent buyer/seller routing. Captures the right information based on client type with customizable welcome messages.

IMPROVEMENT

Redesigned Lead Page Settings

Completely redesigned settings panel for lead intake customization. Organized sections for branding, messaging, and form configuration.

January 2, 2025

Marketing Tools & Agent Experience Improvements

NEW

QR Codes & Marketing Tools Hub

New centralized dashboard section for all QR codes. Download your Lead Page QR for open houses and marketing materials, available to all agents including trial users.

NEW

Feedback Lookup QR for Business Cards

New downloadable QR code that sellers scan to check if agents have left feedback on their property. Perfect for leaving at showings as proof of visit.

NEW

Tour Reports Archive & Management

Archive completed tour reports and restore them when needed. Full delete functionality for permanently removing old reports.

IMPROVEMENT

Improved Claim Link Validation

Enhanced error handling for email claim links with automatic URL sanitization and helpful troubleshooting tips when links are corrupted.

NEW

Smart QR Codes for Listings

Geolocation-aware QR codes that detect if visitors are at the property. Shows feedback form if on-site, or showing request form if viewing remotely.

December 30, 2024

SEO-Optimized Agent Discovery & Enterprise Scheduling

LAUNCH

Individual Agent Profile Pages

Every agent now has a dedicated, SEO-optimized profile page. Sellers can find their agent by searching their name on Google—no more getting lost in directories.

FEATURE

Server-Side Rendering for Search Engines

Google, Bing, and other search engines receive fully-rendered HTML with meta tags, canonical URLs, and Open Graph data. No JavaScript required for indexing.

FEATURE

JSON-LD Schema Markup

Each agent page includes RealEstateAgent structured data, enabling rich search results with photos, contact info, and expertise displayed directly in Google.

FEATURE

Local Search Optimization

Agents appear in 'real estate agents near me' searches. City and state data powers local discovery across all major search engines.

NEW

Enterprise Showing Calendar

Click-to-view showing details, one-click reschedule with conflict detection, cancellation workflows, and automatic seller notifications—all from the calendar.

December 27, 2024

Cardless Onboarding & Agent Growth Program

LAUNCH

Cardless 14-Day Trial

Streamlined agent onboarding with zero-friction trial activation. No payment information required to start.

FEATURE

Agent Referral Program

Revenue-sharing program enabling agents to earn $14.50 account credit per successful referral conversion.

FEATURE

Referral Incentives

New agent acquisition discount: 30% ($8.70) applied to first billing cycle for referred subscribers.

IMPROVEMENT

Trial Countdown Dashboard Widget

Real-time trial status visibility with automated expiration notifications and seamless upgrade path.

SECURITY

Subscription State Protection

Production-grade safeguards preventing trial state conflicts with existing subscriber accounts.

INFRASTRUCTURE

Legal Framework Update

Comprehensive Terms of Service and Privacy Policy updates including trial terms, referral program rules, and GDPR/CCPA-compliant disclosures.

December 24, 2024

International Expansion & Platform Hardening

LAUNCH

Spanish Language Support

The entire platform is now available in Spanish with professional real estate translations.

NEW

Multi-Language Experience

Language switcher added across all pages for seamless switching between English and Spanish.

SECURITY

Enhanced Data Isolation

Strengthened database-level protection ensures complete separation and security of all user data.

IMPROVEMENT

Complete Translation Coverage

All 53 pages including dashboards, forms, and notifications now support multiple languages.

December 20, 2025

The "Personal Touch" Update

NEW

Our Story Page

Read about why we built Seller Compass and our mission to respect your time.

IMPROVEMENT

Smarter Agent Recommendations

City pages now show agents from the same state first, not random agents from across the country.

NEW

SMS Compliance Portal

Public opt-in page for carrier verification and transparent messaging policies.

IMPROVEMENT

Targeted Announcements

Site-wide banners can now target specific audiences: agents, sellers, or homepage visitors.

IMPROVEMENT

Streamlined Referrals

The Refer & Earn program now opens in a sleek modal instead of a separate page.

December 19, 2025

The "Transparency" Update

NEW

SEO City Landing Pages

Dedicated pages for top markets with structured data for better search visibility.

NEW

Agent Preview Mode

Agents can now simulate the seller dashboard view before sharing.

IMPROVEMENT

Smart Photo Cropping

Face detection and aspect ratio locking for professional profile photos.

IMPROVEMENT

Top Markets Navigation

Quick access to popular cities like Miami, Orlando, and Austin from the directory.

FIX

Location Standardization

Unified city/state database eliminates typos and ensures consistent search results.

December 18, 2025

Enterprise Hardening

INFRASTRUCTURE

Client Error Logging

Zero-latency crash reporting with user traceability for faster issue resolution.

SECURITY

Nuclear Logout

Complete server-verified session termination for shared device security.

INFRASTRUCTURE

Google Analytics Integration

Full-stack analytics with CSP-compliant security policies.

IMPROVEMENT

Support Ticket System

Pre-filled user information for faster support response times.

SECURITY

Secure Password Reset

Email-based password reset links replace temporary passwords.

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